know what drives your customer
we use immersive, ethnographic methods to obtain an emic perspective: consumer values, shopper behavior, customer experience
About Us
Our Passion
For the past 20 years, we have been collaborating with ethnographers nationwide & globally to support our diverse client needs. Our goal is to bring the voice of shoppers & consumers to the room enabling our clients to develop a better brand relationship, design with authenticity, & create meaningful messaging at the point of purchase. We hear our clients, immerse ourselves in the details, and design & execute our research with care.
Our Methods
At our core we are an ethnographic research company using mixed methods to deliver on client objectives:
- In-store observations & intercept interviews
- Aisle traffic flow & analysis
- Display Assessment
- In-home ethnography & in-depth interviews
- Shop-alongs
- Online & In-person focus groups
Our Experience
We work with a large number of clients from various industries, including mid-tier luxury clothing & accessories, cosmetics, children's art & toy, electronics, food & beverage, leisure & travel experiences, OTC pharmaceuticals, and more...
Our team is ready assist you in developing a research plan that gets the answers your team needs + deliver a deeper understanding of your shoppers & consumers.
